Website responsivo
Landing Page
Problem
Problem analysis and solution
Challenge
Monetization absence: As a free web app, the platform did not generate revenue.
Limited scalability: Platform designed with a focus only on independent therapists.
Churn: Loss of users who migrated to clinic environments and started demanding more complex solutions.
Opportunity
Monetize the platform with a freemium plan
Expand the user base with features aimed at clinics, expanding the market beyond independent professionals.
Make the product scalable into a functional solution for multiple profiles.
Brand repositioning: the new project would allow consolidating Mais Terapias as a complete clinical management solution, strengthening its value proposition in the market.
Improve the experience and efficiency of health professionals in their daily use of the platform.
Opportunity
Monetize the platform with a freemium plan
Expand the user base with features aimed at clinics, expanding the market beyond independent professionals.
Make the product scalable into a functional solution for multiple profiles.
Brand repositioning: the new project would allow consolidating Mais Terapias as a complete clinical management solution, strengthening its value proposition in the market.
Improve the experience and efficiency of health professionals in their daily use of the platform.
Opportunity
Monetize the platform with a freemium plan
Expand the user base with features aimed at clinics, expanding the market beyond independent professionals.
Make the product scalable into a functional solution for multiple profiles.
Brand repositioning: the new project would allow consolidating Mais Terapias as a complete clinical management solution, strengthening its value proposition in the market.
Improve the experience and efficiency of health professionals in their daily use of the platform.
Opportunity
Monetize the platform with a freemium plan
Expand the user base with features aimed at clinics, expanding the market beyond independent professionals.
Make the product scalable into a functional solution for multiple profiles.
Brand repositioning: the new project would allow consolidating Mais Terapias as a complete clinical management solution, strengthening its value proposition in the market.
Improve the experience and efficiency of health professionals in their daily use of the platform.
Problem
Problem analysis and solution
Challenge
Monetization absence: As a free web app, the platform did not generate revenue.
Limited scalability: Platform designed with a focus only on independent therapists.
Churn: Loss of users who migrated to clinic environments and started demanding more complex solutions.
Opportunity
Monetize the platform with a freemium plan
Expand the user base with features aimed at clinics, expanding the market beyond independent professionals.
Make the product scalable into a functional solution for multiple profiles.
Brand repositioning: the new project would allow consolidating Mais Terapias as a complete clinical management solution, strengthening its value proposition in the market.
Improve the experience and efficiency of health professionals in their daily use of the platform.
